IN-STORE MUSISC AND ROYALTY FREE MUSIC
This service involves making an effective impact on Customer behavior at the point of sale and using formatted music programs. It is an extremely important element supporting modern sensory branding strategies. The main goal of in-store music is to create a climate that encourages Customers to make a purchase. The research conducted by the Maison Research House has confirmed that as many as 91% of respondents prefer to shop in a store where music is played.
IN-STORE MUSIC SERVICE
WILL ALLOW YOU TO:
- build brand attachment
- stimulate Customer activity and influence sales growth
- soothe and relax clients’ senses
- provide your client with a sense comfort and freedom
- extend clients’ stay in the facility
- create a pleasant atmosphere
For 20 years, we have been following music novelties from around the world and making a careful selection on the basis of the principles of in-store music and research on the impact of music on consumer behaviors. During this time, our consultants have listened to tens of millions of songs to create the best music programs, tailored for specific audiences. Our playlists along with our dedicated devices are installed in thousands of places around the world where they create the appropriate climate and evoke positive emotions. We also have a huge catalog of music that is royalty free.
Our actions would not be effective without the specialized software we work on, which is no. 1 music programming software and is used by the largest radio stations in the world. The global giant appreciates our experience, which has allowed us to develop its functionality over the years. Every day, our studios ensure that our playlists sound professional and consistent even in the most difficult conditions. We are constantly researching the latest automatic music selection technologies used by the largest streaming services and the best applications, and we are pleased to notice that none of them gets close to such advanced music programming as is used by IMS.
We also develop individual music formats for special events, fashion shows, sporting events, and other events. Moreover, we offer the comprehensive implementation of projects and help obtain licenses for foreign and domestic works and for the preparation of the highest quality musical setting for advertisement and radio and television programs, films, computer games, multimedia presentations, and websites.
According to the research conducted by Millward Brown, as many as 89% of Customers express their satisfaction with a visit to a shopping mall, where music and advertisement provided by IMS are played.